The MyCloudTag (the “App”) is provided to you by CloudTag Active Limited of 16 Great Queen Street, London, WC2B 5DG (“CloudTag”, “us”, or “we”).
By downloading and installing the App onto your device or clicking on the "Accept" button below you are consenting to the processing of your personal information as explained in this policy.
Click on each of the below headings to go straight to that section of this policy.
We may collect and process the following information about you:
We may collect any information that you provide to us when (i) registering to use the App, (ii) subscribing to any service provided through the App, (iii) posting any material or content through the App, or (iv) you report a problem with the App. This kind of information may include your name and email address and other contact details. We use this information to enable you to have a user account with the App and make use of the App’s features and to enable us to provide a good level of customer service.
You will also be able to input your date of birth, weight, height, age and gender and other personal data. This information will be used to enable the app to personalise your content and for you to track and calculate the progress of your exercise as part of your use of the App. For example, this information will enable the App to give a more accurate analysis of your energy expenditure and the level of your physical activity.
If you contact us with a complaint or query about the App, we may keep a record of that correspondence to ensure we provide good customer service. We may also ask you to complete surveys about our products and services that we use for research purposes, although you do not have to respond to them. We may also collect details of transactions you carry out through the App so that we can understand how people use the App and also to ensure we provide a good customer service.
If you choose to register to use the App using your Facebook account, we will access certain information from your Facebook Profile (such as your name, profile picture, and user ID) so that we can create a user account for you on the App. The App also provides a feature which enables you to connect to certain third party social media services with which you may have accounts, such as Facebook and Twitter (“Social Media Services”) and display feeds from those Social Media Services within the App.
When you open the App it will also access any photos stored on your device so that the photos can be displayed on the background screen of the device whilst you use the App.
We may collect information about the device you use to download the App, including, where available, the device's unique device identifiers, operating system, mobile network information, for system administration purposes. We may associate this kind of device information with the Submitted and Additional Information referred to in the sections above for customer services and system administration purposes and will treat the combined information as personal information in accordance with this policy for as long as it is combined.
The App also provides you with a feature that uses your device’s gyroscope and/or accelerometer technology to calculate the distance you have travelled by collecting and measuring the number of steps you have taken.
The App includes technology that allows us and our third party marketing and other affiliates to access data and analyse usage patterns from your device to generate tags based on estimated user demographics and interests. The data accessed and analysed may include device uptime, usage and connectivity, coarse location, photos, installed apps and other technical device data. The targeting tags leaving the device are anonymised and do not enable your personal identification. The tags will be stored on our servers and shared with our third party marketing and other affiliates together with an anonymised ID representing your device (e.g. Advertising ID, if your device has one) and additional aggregated data and technical information from your device, for the purpose of providing and improving our services generally, aggregating statistics and conducting business and marketing analysis and enhancing your experience with the App.
When you use the App, we may also automatically collect and store certain information in our server logs to get a better understanding of how people use the App, for system administration purposes, and to ensure we provide a good user experience and customer service. This type of information includes “clickstream” data (i.e. information about when, how, and what parts of the App you use), viewed and exit pages on the App as well as date or time stamps.
The App also allows you to send an email to a friend to invite them to try the App. In order to use this feature, you must select the option which allows the App to access the contacts on your device. Please only use this feature to send an email invitation to a friend who you know would be happy to receive one. You must also not conceal or misrepresent your identity in any way when you use this feature of the App. Furthermore, your use of this feature of the App must comply with the Terms and in particular must not be used to act maliciously, unlawfully or deceptively in any way. You are not able to use this feature to send an email invitation to the same email recipient more than once.
The information that we collect may be transferred to, and stored at, a destination outside the European Economic Area (the “EEA”) in countries, which have less strict, or no data protection laws, when compared to the EEA. It may also be processed by staff operating outside the EEA who work for us or for one of our suppliers. These staff may be engaged in the processing of your payment details and the provision of support services. By submitting your personal information, you consent to this transfer, storing or processing.
If we provide you with a user ID, a password or any other authentication information as part of our security procedures, you must treat such information as confidential. You must not disclose it to anyone else. If you know or suspect that anyone other than you knows your user ID, password or any other authentication information, you must promptly notify us using the contact details below.
Unfortunately, the transmission of information via the internet is not completely secure. We use reasonable measures that are designed to protect your personal information, however we cannot guarantee the security of your information transmitted via the App; any transmission is at your own risk.
We may also use your information to provide you with information about our products and services that may be of interest to you. If you do not want us to use your information in this way, we will give you the opportunity to opt-out of receiving any such marketing communications at the point where you provide us with your contact details and in each subsequent marketing communication that we send to you. Please note that if you opt out from receiving marketing communications, we may still contact you about service-related issues, such as where we make any changes to the App, the Terms or this policy.
We may disclose your personal information to any member of our group of companies, which means our subsidiaries, our ultimate holding company and its subsidiaries.
We may disclose your personal information to third parties: (a) in the event that we sell any business or assets, in which case we may disclose your personal information to the prospective buyer of such business or assets, (b) if CloudTag or substantially all of its assets are acquired by a third party, in which case personal information held by us about our users will be one of the transferred assets, (c) if we are under a duty to disclose or share your personal information in order to comply with any legal or regulatory obligation or request, and (d) to our service providers who require access to your information to perform services on our behalf.
We may also disclose your personal information: (a) to enforce any part of the Terms and other agreements or to investigate potential breaches; and (b) to protect the rights, property or safety of CloudTag our customers, or others.
Whenever you make use of a feature that allows you to upload any content such as any text, audio, video, or other content via the App (“User Content”), or to share any User Content with other users of the App, please note that such User Content will be publicly available and could be read, collected or used by others. When you use these features, you must ensure that you do not submit any personal information that you do not want to be seen, collected or used by other users.
We may also disclose tags and other data to any of our third party marketing and other affiliates in accordance with the above section headed "Device Information”.
Your use of the App will also be subject to the privacy policies of any app store provider and/or operator (“App Store Provider”) from whom you have downloaded the App (“App Store Policies”). The App may also contains links to other third party websites and services including through advertising and social media tools and widgets such as those provided by Facebook and Twitter (“Third Party Sites and Services”). The Third Party Sites and Services are provided for your convenience only. Your use of the Third Party Sites and Services will be governed by their terms and conditions and privacy policies (if any) (“Third Party Terms”). It is your responsibility to read the Third Party Terms. You acknowledge that we have no control over the Third Party Sites and Services and are not responsible for them.
can cancel your user account at any time by emailing us at the email address below. When you cancel your account, we will delete any personal information we hold about you apart from any information, which is held in our back-up systems. Back-up data is deleted periodically.
You have a legal right to access information we hold about you. Any access request you make may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.
We may change this policy at any time by notifying you of a change when you next start the App (we may also email you about any material changes to the Policy). The new Policy may be displayed on-screen and you may be required to agree to it to continue your use of the App. The date this Policy was last updated appears at the bottom.
Questions and comments regarding this policy should be sent to: email@example.com
This policy was last updated on 30 September 2015.